Chef Ramsay breaks it down for this stubborn chef! Gordon Ramsay points out the obvious – nobody wants to go to the most expensive restaurant in the neighborhood. He starts off by showing how far $100 can go, and pleads with owner Joe to approach the food in a more affordable and accessible way. Chef Ramsay sets out to reformulate the menu, starting with a price-friendly burger, providing unintimidating, exciting food. Will this plan work? Take a look into the restaurant world with Kitchen Nightmares, FREE on Dabl Network TV! Visit for where to watch! #Dabl #DablNetwork